A long-time favorite, Ahrefs is widely used for SEO, and even in 2025 it continues to show up in experienced marketers’ toolkits. As an extension and with informative, compiled data, you can start your SEO research by simply opening a new browser tab. Another handy Chrome extension, WooRank explains the condition of whatever website you’re on.
Beyond just churning out content, Writesonic offers some solid SEO features like content gap analysis and automated internal linking. I also like that it helps with repurposing content across different channels and offers one-click publishing to WordPress and social platforms. And if you need search engine optimization, their SEO Mode lets you analyze your content against SERP competitors and optimize accordingly with their Surfer SEO add-on. GrowthBar is a top Surfer SEO alternative, especially useful for beginners and small teams with limited budgets who want to create SEO-optimized content.
Price: $129.95/mo for pro, $249.95/mo for guru, or $499.95/mo for business.
When a website employs lazy loading, ads only load on a webpage as a user scrolls to them. Meaning, if a user doesn’t scroll to a certain screen view, the ads don’t exist on the page. A lighter page means faster loading which leads to better SEO. Though there’s no right or wrong way of auditing links, there are a few pointers to bear in mind when determining the frequency. Google Analytics (GA) stands as a critical tool for digital analytics, distinct yet complementary to Google Search Console (GSC).
This allows you to delve into the details of how your and your competitors’ sites compare in terms of average session duration and bounce rates. Additionally, the “Traffic Sources Comparison” feature provides an overview of digital marketing channels for multiple competitors simultaneously. For those new to SEO, ‘bounce rates’ refer to the percentage of visitors who visit a website and then leave without accessing any other pages on the same site. It also includes a Site Audit functionality that thoroughly analyzes your website’s health and identifies issues that must SEO Anomaly be addressed. While this is a plus, it also means that they may require a steep learning curve.
SEO Gets has a unified dashboard where you can see all your sites’ performance at a glance. And if a keyword is trending down, you can confirm if it’s a seasonal swing, or if you might want to update the content to target a new angle. It also lets you manage various marketing strategies all in one platform, like SEO, social media, PPC, and backlink outreach campaigns. These are the tools my team and I use to drive over 867K+ sessions every month.
Try SEOWriting for free today and see how the right affordable tools can improve your SEO results without draining your marketing budget. Some affordable tools simplify SEO with user-friendly interfaces, while others provide more power but require SEO knowledge to use effectively. If you’re new to SEO, prioritize tools with good tutorials, clear dashboards, and helpful support resources. Screaming Frog’s SEO Spider is the industry standard tool for technical SEO audits. It offers unmatched crawling capabilities at a reasonable price point with a useful free version. SE Ranking provides a scalable platform with features designed for collaborative SEO work.
For universal SEO tips, you can use today to grow your business, check out our video guide below. Customers praise Outbrain for its wide network of publishers and easy-to-use analytics, making campaign management efficient for the best outcomes. Merchants benefit from Outbrain’s ability to increase website traffic, capture leads, and drive sales.
Keyword Insights Alternative: Semrush Keyword Strategy Builder
- What’s great about AnswerThePublic is the way in which it provides information about KWs and search volume.
- You can easily set up multiple sites with Authority Labs and optimize your SEO campaigns.
- This level of granularity lets you fully customize your SEO reports to make them visually appealing and easy to understand.
- One of the hardest parts of SEO is finding keywords with the right balance of search volume and low difficulty.
- These tools can streamline your marketing strategy, boost your visibility, and give your brand or business a more competitive edge.
Some users may also find overlap with features already offered by Shopify or cheaper apps, especially around image optimization. And while the keyword tool is helpful, it’s fairly basic compared to dedicated SEO platforms. One of its biggest advantages is how much it offers for free. For users who need more, paid plans start at just $6.99/month (billed annually), adding features like advanced analytics, rank tracking, and AI content suggestions. Ahrefs’ Keywords Explorer tool gives you detailed key metrics like search volume, keyword difficulty, click-through rate, and a wide range of related keyword suggestions. It supports over ten search engines, not just Google, and the platform’s data is considered among the most accurate in the industry.
In particular, if there are any new backlinks or the webmaster has updated the page in the XML sitemap, Googlebots will add it to their list of URLs to be crawled. Overall, GSC is an invaluable tool for SEO, offering extensive data and insights across various aspects of website performance and health in Google Search. Using GSC, you can analyze clicks, impressions, click-through rates (CTR), and the average position of your site’s URLs for specific queries and how it performs in Google Search. This data is pivotal for understanding what’s working in your SEO strategy and what needs improvement. All this data is presented by Google itself and not a third-party app, so there’s no room for inaccuracies. Another downside is that AI content outline generation is exclusively available to customers on the business plan with Clearscope.
Whether you’re a blogger, a SaaS company, or a local business, SEO tools are 100% necessary to compete on search engines. The more high-quality backlinks you have, the higher your ranking in search results. You need to seek out high-quality websites to link to your website actively. The “Siteliner Free” allows you to analyze up to 250 pages per month. The paid version, the Siteliner Premium, costs 1c per page and can scan up to 25,000 pages monthly.
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